Planning an awesome family day out at the UK’s ultimate LEGO theme park? Grab a promotional Cadbury chocolate or biscuit multipack (such as Freddo, Curly Wurly, Fudge, or Dairy Milk Buttons), and you can unlock up to 50% off entry to LEGOLAND® Windsor Resort and other major Merlin Entertainments Attractions!
🍫 LEGOLAND Windsor Cadbury “Who Will You Take?” Offer Summary
- The Offer: Claim between 10% and 50% off entry for up to 4 online advance-priced adult or child tickets per promotional pack.
- Validity Period: Valid for visits taken from 1st April 2026 through to 30th June 2027.
- Discount Tiers: Save up to 50% on super off-peak and off-peak dates, with a guaranteed minimum 10% discount on peak summer days and weekends.
- Official Redemption Portal: Enter your pack barcode and batch code at fun.cadbury.co.uk to generate your unique booking link.
- Hotel & Short Breaks Alternative: Looking to stay overnight in a themed LEGO room? Book official overnight packages at LEGOLAND® Holidays.
What is the Cadbury “Who Will You Take?” LEGOLAND Offer?
Cadbury has partnered with Merlin Entertainments for the official “Who Will You Take?” on-pack promotion. Replacing older 2-for-1 newspaper voucher schemes, this chocolate pack offer lets families save 10% to 50% off admission for up to 4 people per booking at LEGOLAND Windsor Resort.
Which Cadbury Packs Feature the LEGOLAND Discount Code?
Look out for special promotional wrappers featuring the prominent “Who Will You Take?” banner in UK supermarkets and convenience stores across the following items:
- Chocolate Multipacks: Freddo (5-pack), Curly Wurly (5-pack), Fudge (5-pack), Chomp (5-pack), Buttons, and Dairy Milk Little Bars.
- Cadbury Biscuits: Animals Mini Biscuits (6-pack) and Mini Fingers (6-pack).
- Seasonal & Gifting Packs: Cadbury Medium Selection Boxes and festive chocolate cartons.
Step-by-Step: How to Redeem Barcode & Batch Codes at Fun.Cadbury.co.uk
Follow these quick steps to claim your LEGOLAND Windsor discount online before visiting:
- Find Your Codes: Locate the 13-digit EAN Barcode and the printed Batch Code on the back or underside of your Cadbury wrapper.
- Visit the Portal: Go to the official promotional site at fun.cadbury.co.uk.
- Submit Details: Enter your barcode, batch code, name, and email address into the redemption form.
- Receive Unique Link: Check your email inbox for your unique discount redemption link.
- Select LEGOLAND Windsor: Choose LEGOLAND Windsor Resort and select your preferred visit date.
- Apply Savings: Your 10% to 50% discount will automatically apply to up to 4 adult or child advance tickets at checkout!
- Scan at Turnstiles: Download or print your e-tickets to scan directly at the turnstiles upon arrival.
How Much Can You Save at LEGOLAND Windsor? (Discount Tiers & Ticket Allocations)
Savings are calculated dynamically against the gate price based on peak and off-peak date tiers:
- ⭐ Super Off-Peak & Off-Peak Dates: Save up to 50% off standard online advance rates (typically midweek term-time days). Ticket allocations for off-peak days are unlimited.
- ⭐ Peak & Super Peak Dates: Save a minimum of 10% off advance rates on busy summer weekends, bank holidays, and Halloween event dates.
- ⭐ Super Peak Daily Ticket Caps: On super-peak dates, a daily minimum cap of 40 promotional tickets is allocated per day for LEGOLAND Windsor. If these sell out for your chosen date, you can select another available calendar date!
- ⭐ Pre-Booking Mandatory: Tickets must be pre-booked online by 11:00 PM the day prior to visiting. Cadbury codes cannot be redeemed in person at the gate ticket booths.
Looking for alternative ways to save or want to turn your day out into a short break? Check out our LEGOLAND Windsor 2nd Day Free Guide, explore our dedicated LEGOLAND Windsor Offers Page, or book overnight stays including park entry directly at LEGOLAND® Holidays.
Cadbury LEGOLAND Windsor Discount FAQs
🍫 How many discounted tickets can I get per Cadbury code? ▼
Each unique Cadbury barcode and batch code combination allows you to book up to 4 discounted Online Advance entry tickets (adult or child) in a single transaction.
📅 How long is the Cadbury “Who Will You Take?” offer valid for? ▼
The Cadbury promotional offer is valid for theme park and attraction visits taken up until 30th June 2027 at participating Merlin Entertainments UK venues.
🎟️ Can I use the Cadbury code at the LEGOLAND Windsor entrance gate? ▼
No, Cadbury promotional codes cannot be redeemed at the entrance turnstiles or ticket booths. You must pre-book your tickets online at fun.cadbury.co.uk before 11:00 PM the night before your visit.
🏷️ Where do I find the batch code on my Cadbury pack? ▼
The batch code is printed on the back or underside of the outer multipack wrapper, usually near the best before date. Combine this with the 13-digit EAN barcode to redeem online.
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Author: Dan
I am passionate about theme parks and attractions, and I love riding roller coasters and thrill rides! As the founder and lead travel editor of Attractions Near Me, and a father of four, I understand how expensive family days out can be. Over the past 10+ years, I’ve tested over 100+ UK and European theme parks, waterparks, and family destinations. I also manage the 80,000+ member UK Travel Industry LinkedIn Group. My aim is to help you, your family, and your friends enjoy some incredible days out without costing the earth. You can read my full story and our editorial standards on our About Us page. Thanks for reading, and have a great time - Regards Dan
